Bloomberg’s iPhone app a window onto Wall Street
AppStore, apps July 15th, 2008
The world of finance is sober, serious business, ever more so in a struggling through economy. Bloomberg’s freeware application for the iPhone and iPod Touch gives information-seekers a clear view of the moment with financial headlines, a ticker finder, and a fleshed-out index of world markets.
An appealing dark-themed app, Bloomberg contains a read-only newsfeed and statistics on various exchanges in global markets. Highs, lows, and a graph of yearlong performance are displayed for each exchange–further charts and tables are available for industry and stock movers.
To discover individual stock performance, users simply enter the company name into the stock finder, which also keeps a short-term history of your past queries. Even better, entering stocks and your share holdings into the My Stocks folder creates a personalized portfolio you can watch for daily fluctuation.
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