iPhone users use more Web

news March 20th, 2008

M:Metrics report says that iPhone users are tend to check the web more often than the users of other mobile devices.

Research revealed that 85% of iPhone users accessed news and other web information in January 2008.

M:Metrics found that a 30.9 percent of iPhone owners watched mobile TV or video, versus a 4.6 market average, and more than double the rate for all smartphone users.

Social networking is also popular among iPhone users: 49.7 percent accessed a social networking site in January, nearly twelve times the market average. Twenty percent of iPhone owners accessed Facebook, one of the first Web properties to customize its content for the iPhone, versus 1.5 percent of the total mobile market.

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iPhone users tend to listen to music more as well. 74.1 percent of iPhone users listened to music compared to just 27.9 percent of the smartphone audience.The study showed that iPhone owners, like other smartphone owners, tend to be male, aged 25-34, earn more than US$100K and have a college degree.

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Free iTunes on iPhone: to be or not to be

apps March 20th, 2008

Yesterday The Financial Times reported that a group of big music industry labels approached Apple, whose iTunes music downloads store is responsible for over 70% of all music sold online, with a rather innovative offer.

According to the report, Universal Music, Sony BMG, Warner Music, and EMI, are interested in a similar deal like the one that they get from Nokia

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